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google-ads-report

Extract Google Ads performance data via GAQL into structured reports.

Updated Aug 23, 2026
Search Tags:#google-ads#roas#conversion-tracking#gaql#campaign-analysis#ads-report#keyword-performance
One-click install
npx skills add https://github.com/saadsocvaival/claude-digital-marketing --skill google-ads-report-saadsocvaival
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: google-ads-report
Source: https://github.com/saadsocvaival/claude-digital-marketing/tree/main/skills/google-ads-report
Command: npx skills add https://github.com/saadsocvaival/claude-digital-marketing --skill google-ads-report-saadsocvaival

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill solves the challenge of turning raw Google Ads data into clear, decision-ready reports, reducing manual data gathering and analysis time.

Core Features & Use Cases

  • GAQL-based data extraction for campaigns, ad groups, keywords, and conversions
  • Comprehensive metrics including impressions, clicks, CTR, CPC, cost, conversions, and ROAS
  • Ready-to-share formats for dashboards, briefs, and weekly/monthly reporting

Quick Start

Generate a Google Ads performance report for the connected account and a specified date range.

Frequently Asked Questions about google-ads-report

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I generate a Google Ads report using GAQL for campaign analysis?▼

Generate a Google Ads report by using GAQL to query performance data across campaigns, ad groups, and keywords. The extracted metrics include impressions, clicks, CTR, CPC, cost, conversions, and ROAS, which are presented in a structured, export-ready format.

What is ROAS and conversion tracking data used for in Google Ads reporting?▼

ROAS and conversion tracking data are used to evaluate campaign profitability and performance. The reporting mechanism extracts these metrics alongside impressions and clicks to provide a comprehensive view of advertising spend efficiency and user actions over a chosen date range.

Do I need OAuth credentials to extract Google Ads performance data?▼

Yes, you need OAuth credentials to authenticate and extract Google Ads performance data. The Skill uses these credentials to securely access the specified account, handle potential token or quota issues, and retrieve campaign metrics using GAQL queries.

What's the best way to analyze keyword performance and CPC metrics across ad groups?▼

The best way to analyze keyword performance and CPC metrics is to extract the data via GAQL. This approach aggregates clicks, CTR, and cost at the ad group and keyword level, producing a structured report ready for dashboard integration or weekly analysis.

Why does my Google Ads data extraction fail with token or quota issues?▼

Google Ads data extraction fails with token or quota issues when OAuth credentials expire or API limits are reached. The Skill handles these errors during the authentication and querying process, but valid credentials and available quota are required to successfully produce the report.

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