google-ads

To run a Google Ads audit, the skill automates full account health checks across Search, Shopping, Display, Video, and Performance Max campaigns. It analyzes campaign structure, verifies conversion tracking, and generates a prioritized optimization plan to improve efficiency and ROI.

Optimizing Quality Score requires diagnosing Expected CTR, Ad Relevance, and Landing Page Experience. This skill identifies specific ad misalignments in your Google Ads campaigns and provides actionable fixes to enhance these components.

To fix Performance Max cannibalization, this skill performs specialized checks to identify where Performance Max campaigns overlap or compete with existing Search and Shopping campaigns. It analyzes structure and provides step-by-step optimization guidance to reallocate budget effectively.

Negative keyword strategy works by analyzing search terms to identify irrelevant queries and misalignments. This skill generates robust, themed negative keyword lists to prevent wasted spend and ensure your Google Ads budget targets highly relevant traffic.

Yes, you can analyze bidding and budget management across Search, Shopping, Display, Video, and Performance Max campaigns. The skill provides smart bidding guidance, budget reallocation strategies, and pacing recommendations to maximize ROI.

Audience targeting fails to scale when observation versus targeting strategies are misconfigured. This skill audits remarketing setups and in-market signals, offering best-practice checks to optimize audience strategy for scalable performance.