grounded-marketing-artifact

Generate risk-audited marketing pages from Lean Canvas and Customer Journey Maps.

1|Updated Aug 13, 2026
One-click install
npx skills add https://github.com/corv89/hermes-stack --skill grounded-marketing-artifact-corv89
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: grounded-marketing-artifact
Source: https://github.com/corv89/hermes-stack/tree/main/skills/grounded-marketing-artifact
Command: npx skills add https://github.com/corv89/hermes-stack --skill grounded-marketing-artifact-corv89

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Marketing copy written without grounding in real customer research tends to be generic and untestable. This Skill walks you step by step from your existing Lean Canvas and Customer Journey Map to a homepage where every claim traces back to your maps, carries an evidence status, and includes a concrete test plan. ## Core Features & Use Cases - Map-grounded copy drafting: Drafts each homepage section (hero, problem, audience, plan, proof, price, FAQ) directly from your canvas boxes and journey rows, quoting customer words verbatim. - Five-field risk audit: Every section gets a claim, map trace, question, evidence status (know vs. not sure yet), stakes, and a cheapest-way-to-test check. - Annotated HTML artifact: Outputs a single self-contained HTML file with risk pins (product/customer/market), a side-panel inspector, a competitor swap strip, and a final check summarizing what's really yours and what to test first. - Use Case: A workshop participant with a completed Lean Canvas and journey map wants a homepage they can actually test — the Skill drafts each section from their maps, audits it live, and produces an annotated page showing which claims are proven and which are still hopes. ## Quick Start Ask the AI to build my marketing page from my Lean Canvas and Customer Journey Map using the grounded marketing artifact skill.

Frequently Asked Questions about grounded-marketing-artifact

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I turn a Lean Canvas into a homepage?

Provide your Lean Canvas and Customer Journey Map, then the Skill drafts each homepage section (hero, problem, audience, plan, proof, price, FAQ) directly from those maps. Every claim must trace to a canvas box or journey row, or it is labeled as an unverified assumption.

How do I write marketing copy grounded in customer research?

The Skill quotes the thinking and feeling rows of your Customer Journey Map verbatim instead of inventing marketing language. Each drafted section is then audited with a question, evidence status, stakes, and a cheap test you can run.

What inputs does this marketing workshop require?

It requires two existing artifacts: a Lean Canvas (segments, problem, solution, UVP, revenue) and a Customer Journey Map with stages plus thinking/feeling rows. Without both, every claim is labeled 'not sure yet' because it cannot trace to a map.

What output format does the artifact use?

The output is one self-contained HTML file built from the included template, containing the page body plus an annotation layer: risk pins, a side-panel inspector, a competitor swap strip, and a final check section. No external dependencies are needed to open it.

Can I build artifacts other than a homepage?

Yes, after the homepage is complete you can optionally graduate to a one-pager, a profile/listing page, or a moment asset such as a follow-up email or ad. Each shape runs through the same five-field audit with a different section list.