head-of-marketing

Convert brand analysis into a campaign proposal with defined checkpoints.

2|1|Updated Mar 8, 2026

Search Tags:#handoff #stakeholder-alignment #campaign-planning #creative-direction #marketing-workflow #brand-analysis

Ready to run

npx skills add https://github.com/DeliciousHouse/aries-app --skill head-of-marketing

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: head-of-marketing
Source: https://github.com/DeliciousHouse/aries-app/tree/main/skills/head-of-marketing
Command: npx skills add https://github.com/DeliciousHouse/aries-app --skill head-of-marketing

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Orchestrates the end-to-end brand-to-campaign workflow by translating brand analysis results into a ready-to-execute marketing plan.

Core Features & Use Cases

Brand discovery: analyzes target brands to produce a brand bible and design-system cues.
Campaign planning: designs funnel strategy, landing concepts, ad concepts, and budget allocation.
Handoff to creative: delivers a cohesive campaign proposal to the creative director for production.

Quick Start

Run /head_of_marketing with your brand's website URL to generate a brand bible and a campaign proposal.

Frequently Asked Questions about head-of-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I convert brand analysis into a ready-to-execute campaign proposal?▼

To convert brand analysis into a campaign proposal, this Skill orchestrates an end-to-end workflow that translates brand discovery results into funnel strategy, landing concepts, and budget allocation for creative handoff.

What is the best way to align brand discovery with campaign planning for a new marketing strategy?▼

Aligning brand discovery with campaign planning requires coordinating inputs from ads analysis and website brand analysis to produce a cohesive brand bible and a ready-to-execute marketing plan.

How do I create a brand bible and design-system cues from my website?▼

Creating a brand bible and design-system cues from your website involves running the marketing workflow with your brand's URL to analyze target brands and extract foundational strategy elements.

Can I coordinate inputs from ads analysis and website brand analysis into a single marketing workflow?▼

Yes, you can coordinate inputs from ads analysis and website brand analysis by running a centralized marketing workflow that meets requirements through defined phase checkpoints and produces a cohesive campaign proposal.

How do I hand off a campaign proposal to a creative director for production?▼

Handing off a campaign proposal to a creative director involves delivering a cohesive plan containing ad concepts and landing concepts generated from the brand-to-campaign workflow.

Does this campaign planning approach work for refreshing strategy on existing brands?▼

Yes, this campaign planning approach works for refreshing strategy on existing brands by applying the same brand-to-campaign workflow used for starting marketing for new brands to guide strategy updates.