hormozi-sales

Structure sales calls with the CLOSER framework and AAA objection handling.

1|Updated Apr 14, 2026

Search Tags:#sales #sales management #sales pipeline #sales process #sales training #closing techniques

Ready to run

npx skills add https://github.com/andrescala/alex-hormozi-gtm-skills --skill hormozi-sales

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: hormozi-sales
Source: https://github.com/andrescala/alex-hormozi-gtm-skills/tree/main/Skills/hormozi-sales
Command: npx skills add https://github.com/andrescala/alex-hormozi-gtm-skills --skill hormozi-sales

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill provides a comprehensive sales operating system, addressing common sales challenges and equipping users with a structured approach to closing deals and managing sales processes.

Core Features & Use Cases

Sales Process Optimization: Offers a structured framework for sales calls, including the CLOSER framework for transactional sales.
Objection Handling: Provides a library of responses to common sales objections, using the AAA technique.
Pitch Framework: Offers a 3-Pillar pitch structure and a bridge to connect the pitch to the prospect's needs.
Follow-up System: Includes strategies for pre-call reminders, post-call actions, and re-engagement for cold pipelines.
Sales Metrics & KPIs: Provides a full sales funnel with metrics and benchmarks for performance tracking.
Use Case: For a sales manager looking to improve the close rate and sales team performance, this Skill can be used to train sales reps, diagnose sales process leaks, and optimize the sales pipeline.

Quick Start

Use the hormozi-sales skill to review the CLOSER framework and apply it to your next sales call.

Frequently Asked Questions about hormozi-sales

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I handle common sales objections during a closing call?▼

Sales objection handling can be structured using the AAA technique, which provides a library of responses to systematically address and resolve common prospect pushback during closing calls.

What is the CLOSER framework for transactional sales?▼

The CLOSER framework is a structured sales process optimization model designed to guide transactional sales calls, helping representatives systematically move prospects through the pipeline to improve close rates.

How do I structure a sales pitch to connect with prospect needs?▼

Sales pitch structuring utilizes a 3-Pillar pitch framework combined with a bridge mechanism, allowing you to seamlessly connect your value proposition directly to the specific needs of the prospect.

What metrics should I track to diagnose leaks in my sales pipeline?▼

Sales pipeline diagnosis requires tracking a full sales funnel with specific metrics and performance benchmarks, allowing managers to identify leaks and optimize the overall sales process effectively.

How do I re-engage cold leads in my sales pipeline?▼

Cold pipeline re-engagement requires a systematic follow-up system that includes pre-call reminders, structured post-call actions, and targeted strategies to revive dormant prospects and restore pipeline velocity.