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how-they-market

Analyze a target brand's marketing across web, social, email, and content channels.

55|8|Updated Mar 29, 2026
Search Tags:#research#benchmarking#analyze#market#competitor#brand-voice#channel-analysis
One-click install
npx skills add https://github.com/j1ngg/tech-marketing-framework --skill how-they-market
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: how-they-market
Source: https://github.com/j1ngg/tech-marketing-framework/tree/main/.agents/skills/how-they-market
Command: npx skills add https://github.com/j1ngg/tech-marketing-framework --skill how-they-market

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

The skill provides a clear, structured way to analyze how a brand markets itself across channels, voice, and tactics, enabling benchmarking and strategic alignment.

Core Features & Use Cases

  • Cross-channel market analysis for brands and creators
  • Benchmarking against competitors across platforms (web, social, email, newsletters)
  • Actionable insights for messaging, channel mix, and cadence

Quick Start

Analyze the marketing approach of a target company across channels and summarize key tactics.

Frequently Asked Questions about how-they-market

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I analyze a competitor's cross-channel marketing strategy?▼

Cross-channel marketing analysis maps a target brand's presence across web, social, email, and content. This process benchmarks their messaging, channel mix, and cadence to generate structured summaries and actionable insights for competitive alignment.

What is cross-channel market mapping for brand benchmarking?▼

Cross-channel market mapping is the structured process of evaluating how competitors market themselves across platforms. It identifies brand voice, messaging tactics, and channel cadence to produce deliverable-grade insights for strategic benchmarking.

How do I review a competitor's brand voice and messaging tactics?▼

Reviewing brand voice and messaging tactics involves analyzing a target company's content across social, web, and email channels. This reveals their core messaging strategy and cadence, enabling you to align your own marketing approach effectively.

Can I use this for benchmarking competitor channel mix across web and social?▼

Yes, this supports competitive benchmarking across web, social, email, and newsletters. It evaluates the target brand's channel mix and cadence to generate actionable insights for your own messaging and platform strategy.

What's the best way to map a target company's social and email marketing?▼

The best way to map social and email marketing is through structured cross-channel analysis. This evaluates the brand's tactics and cadence across platforms to deliver actionable insights and structured summaries for your messaging strategy.

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