icp-builder

Generate a structured ICP document from a GTM spec and BUSINESS-CONTEXT.md.

5|2|Updated Feb 15, 2026
One-click install
npx skills add https://github.com/NOMARJ/sigil --skill icp-builder-nomarj
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: icp-builder
Source: https://github.com/NOMARJ/sigil/tree/main/packs/business/skills/growth/icp-builder
Command: npx skills add https://github.com/NOMARJ/sigil --skill icp-builder-nomarj

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Generates a precise Ideal Customer Profile by reading the GTM spec and BUSINESS-CONTEXT.md, producing an actionable ICP document for outreach, content planning, or product launches.

Core Features & Use Cases

  • Reads GTM specifications and BUSINESS-CONTEXT.md to extract firmographic, demographic, and psychographic signals.
  • Produces a detailed, reusable ICP document that can be filtered for targeting, messaging, and sequencing.
  • Auto-invoked by outreach-engine to accompany go-to-market activities.

Quick Start

Generate a comprehensive ICP for the product using the GTM spec and BUSINESS-CONTEXT.md.

Frequently Asked Questions about icp-builder

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build an ideal customer profile from a go-to-market spec?

To build an ideal customer profile from a go-to-market spec, you need a structured GTM spec and a BUSINESS-CONTEXT.md file. The tool reads these inputs to extract firmographic, demographic, and psychographic signals, generating a structured ICP document for targeted outreach.

What is an ICP document used for in targeted outreach?

An ICP document is used for targeted outreach to define precise firmographic, demographic, and psychographic buyer profiles. It provides structured targeting criteria that marketing and sales teams filter for content planning, messaging, and sequencing during product launches.

Do I need a BUSINESS-CONTEXT.md file to generate a buyer profile?

Yes, you need a BUSINESS-CONTEXT.md file alongside a GTM spec to generate a buyer profile. The system requires both inputs to accurately extract the necessary signals and produce a detailed, reusable ideal customer profile document.

Can I use an ICP for product launch planning and content sequencing?

Yes, you can use a generated ICP for product launch planning and content sequencing. The output document is specifically structured to be filtered for targeted messaging, outreach planning, and sequencing across marketing and sales teams.

What's the best way to extract firmographic and psychographic signals for targeting?

The best way to extract firmographic and psychographic signals for targeting is to process a defined GTM spec and BUSINESS-CONTEXT.md together. This approach automates signal extraction to produce a comprehensive, structured ICP document.