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icp-development

Structure Ideal Customer Profiles using psychological frameworks and templates.

Updated Jan 22, 2026
Search Tags:#messaging#marketing#transformation#pain-points#icp#ideal-customer-profile#desire-mapping
One-click install
npx skills add https://github.com/createdbysalt/nextjs-starter-template --skill icp-development
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: icp-development
Source: https://github.com/createdbysalt/nextjs-starter-template/tree/main/.claude/skills/icp-development
Command: npx skills add https://github.com/createdbysalt/nextjs-starter-template --skill icp-development

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill provides a rigorous, psychology-informed approach to building Ideal Customer Profiles (ICPs) that drive conversion rather than just categorize audiences. It supplies frameworks, templates, and transformation narratives to structure research findings into actionable customer portraits.

Core Features & Use Cases

  • ICP Frameworks: The Awareness Spectrum, Pain Point Excavation, Desire Mapping, and Transformation Narratives to anchor messaging and product decisions.
  • Templates & Outputs: Ready-to-use ICP templates, along with copy-ready transformation statements and criteria for differentiating ICPs.
  • Use Case Examples: Build ICPs for B2B and B2C scenarios and translate ICPs into targeted headlines, value props, and objections.

Quick Start

Provide a concise market segment description and ask the skill to deliver two ICP profiles with transformation narratives and recommended messaging angles.

Frequently Asked Questions about icp-development

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build an Ideal Customer Profile that actually drives conversion?▼

Build a conversion-focused Ideal Customer Profile by structuring customer research into psychological frameworks like Pain Point Excavation and Desire Mapping to create actionable customer portraits.

What is Pain Point Excavation in B2B and B2C marketing?▼

Pain Point Excavation is a psychological framework used to identify and structure deep customer frustrations, helping anchor marketing messaging and product decisions for both B2B and B2C contexts.

How do I use Desire Mapping and Transformation Narratives for messaging?▼

Use Desire Mapping to define customer goals and Transformation Narratives to document their journey, creating copy-ready messaging angles and value propositions that guide product decisions.

What is the best way to differentiate Ideal Customer Profiles from market research data?▼

Differentiate Ideal Customer Profiles by applying the Awareness Spectrum framework to validated hypotheses or customer research data, generating documented templates with clearly defined conversion criteria.

Can I generate targeted marketing headlines from an ICP template?▼

Yes, you can generate targeted marketing headlines by translating your documented Ideal Customer Profile template into specific messaging angles, value propositions, and predefined customer objections.

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