interview-guide

To create a JTBD interview guide for user research discovery, you can automate the generation of a structured template covering Opening, Background, Core JTBD Questions, Solution Exploration, and Closing sections for consistent qualitative interviewing.

A Jobs-to-be-Done interview guide is a structured script for qualitative user research that focuses on uncovering customer needs and hypothesis testing. You need one when planning discovery interviews to ensure consistent, repeatable questioning across target personas and product teams.

Yes, you can use this structured JTBD interview guide approach for hypothesis testing with target personas. It generates tailored sections for Core JTBD Questions and Solution Exploration, enabling product teams to validate assumptions during user research planning.

The best way to structure discovery interviews for product teams is using a standardized flow: Opening, Background, Core JTBD Questions, Solution Exploration, and Closing. This ensures repeatable, interview-friendly sessions with integrated best practices and prompts.

No prior user research experience is strictly required to generate a qualitative interview script, as the automated process provides built-in prompts and best practices. However, understanding basic Jobs-to-be-Done frameworks and discovery interview goals will help you effectively customize the output template.