launch-metrics

Official

Launch measurement & retros, simplified.

Authoramplitude
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Set up measurement and tracking for product launches, run post-launch retros with data, and build a launch analytics system. Use this skill whenever someone asks to track a launch, set up UTM parameters, measure launch performance, run a launch retro, analyze launch results, or build a dashboard for a product release. It covers pre-launch tracking setup, UTM conventions, per-tier KPIs, benchmark expectations, and retro frameworks.

Core Features & Use Cases

  • Establish UTMs and channel-specific tracking to compare launch channels
  • Instrument end-to-end analytics events and KPIs across launch phases
  • Run retro analyses to capture learnings and update launch checklist and priorities
  • Build dashboards to monitor launch health and post-launch performance

Quick Start

Set up a basic launch analytics dashboard and apply UTMs to the upcoming product launch.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: launch-metrics
Download link: https://github.com/amplitude/builder-skills/archive/main.zip#launch-metrics

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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