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launch-metrics

Set up launch tracking, events, and dashboards for product performance measurement.

142|16|Updated Mar 20, 2026
Search Tags:#analytics#retrospective#dashboard#utm#measurement#launch
One-click install
npx skills add https://github.com/amplitude/builder-skills --skill launch-metrics
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: launch-metrics
Source: https://github.com/amplitude/builder-skills/tree/main/launch-skills/skills/launch-metrics
Command: npx skills add https://github.com/amplitude/builder-skills --skill launch-metrics

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Set up measurement and tracking for product launches, run post-launch retros with data, and build a launch analytics system. Use this skill whenever someone asks to track a launch, set up UTM parameters, measure launch performance, run a launch retro, analyze launch results, or build a dashboard for a product release. It covers pre-launch tracking setup, UTM conventions, per-tier KPIs, benchmark expectations, and retro frameworks.

Core Features & Use Cases

  • Establish UTMs and channel-specific tracking to compare launch channels
  • Instrument end-to-end analytics events and KPIs across launch phases
  • Run retro analyses to capture learnings and update launch checklist and priorities
  • Build dashboards to monitor launch health and post-launch performance

Quick Start

Set up a basic launch analytics dashboard and apply UTMs to the upcoming product launch.

Frequently Asked Questions about launch-metrics

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I set up UTM parameters and tracking for a product launch?▼

Product launch measurement involves tracking performance end-to-end by setting up tracking, events, and dashboards. It covers pre-launch tracking setup, UTM conventions, per-tier KPIs, and benchmark expectations to evaluate launch health and post-launch results.

What is the best way to run a post-launch retrospective with data?▼

Run retro analyses by capturing learnings from instrumented launch data to update checklists and priorities. This retro framework evaluates post-launch performance against KPI benchmarks to identify actionable insights for future releases.

How do I build a dashboard to monitor product launch performance?▼

Build dashboards to monitor launch health by instrumenting end-to-end analytics events and KPIs. This creates a reusable launch analytics framework that visualizes ongoing performance across channels and multiple tier launches.

Can I use this launch analytics framework for multiple tier launches?▼

Yes, the launch measurement framework supports multiple tier launches by applying per-tier KPIs and benchmark expectations. This ensures scalable measurement across different launch scales and ongoing channel evaluation.

Does this launch measurement approach work with existing analytics tools?▼

Yes, the launch analytics framework can be extended by integrating existing analytics tools. This allows you to instrument events, apply UTMs, and build dashboards while leveraging your current measurement stack.

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