launch

Plan product launches and feature announcements using phased rollout frameworks and channel strategies.

Updated Aug 2, 2026
One-click install
npx skills add https://github.com/Pinkycherry/newbusinessideas3 --skill launch-pinkycherry
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: launch
Source: https://github.com/Pinkycherry/newbusinessideas3/tree/main/.claude/skills/launch
Command: npx skills add https://github.com/Pinkycherry/newbusinessideas3 --skill launch-pinkycherry

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Launching a product or feature without a structured plan leads to missed audiences, weak momentum, and wasted effort. This Skill provides a complete launch strategy framework covering channel selection, phased rollouts, Product Hunt execution, and post-launch follow-through. ## Core Features & Use Cases - ORB Channel Framework: Organize launch marketing across Owned (email, blog, community), Rented (social, marketplaces), and Borrowed (partnerships, influencers, guest content) channels. - Five-Phase Launch Approach: Structure rollouts from Internal and Alpha through Beta, Early Access, and Full Launch with concrete actions per phase. - Product Hunt Playbook: Pre-launch preparation, launch-day engagement tactics, and post-launch conversion steps with real case studies. - Use Case: A B2B SaaS team with 500 email subscribers launching in 6 weeks gets a phased timeline, channel-specific tactics mapped to their audience size, and a launch-day checklist. ## Quick Start Ask the assistant to plan a launch for your product or feature, including your timeline, audience size, and available channels.

Frequently Asked Questions about launch

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan a product launch for a SaaS product?

Use the five-phase launch approach: Internal testing, Alpha with early access signups, Beta with teasers and influencers, Early Access with throttled invites, then Full Launch across all channels. Map tactics to your owned, rented, and borrowed channels.

How to launch on Product Hunt successfully?

Prepare 2-4 weeks ahead by optimizing your tagline, visuals, and demo video, and building supporter relationships. On launch day, respond to every comment and drive traffic to your own signup flow. Follow up afterward to convert attention into email subscribers.

How should I announce a new feature versus a full product launch?

Use the update magnitude matrix: major features get a full campaign across email, blog, social, and in-app messages; medium updates get targeted emails and in-app banners; minor fixes go in the changelog. Scale effort to the update's significance.

What can I do if my product launch flopped?

Diagnose whether the cause was insufficient pre-launch audience building, wrong channels, or weak messaging. Then analyze which channels produced your existing signups, double down on those, leverage early users for testimonials, and run a 30-day recovery plan.

How do I launch with a small audience or no budget?

Focus on borrowed channels: podcast guest spots, co-marketing with complementary tools, influencer partnerships, and community engagement. Start these relationships well before launch day since borrowed audiences take time to build.