What problem does it solve?
This Skill helps you plan a product or feature launch that converts attention into adoption by choosing the right channels, phasing the rollout, and coordinating the key launch moments from pre-launch to post-launch.
Core Features & Use Cases
- Launch planning with the ORB framework: Organize distribution across Owned, Rented, and Borrowed channels so momentum flows back to your controllable assets.
- Five-phase launch approach: Structure work across Internal Launch, Alpha, Beta, Early Access, and Full Launch to match confidence and audience readiness.
- Product Hunt and feature-announcement guidance: Provide a focused playbook for Product Hunt execution and recommend scaled tactics for major, medium, and minor updates.
- Post-launch recovery and retention actions: Diagnose underperformance causes and lay out concrete next steps to improve messaging, targeting, and conversion.
Quick Start
Ask: "Create a launch plan for our new SaaS feature in the next 6 weeks using the ORB framework and the five-phase approach, including a launch-day checklist and Product Hunt guidance if relevant."