LaunchStrategy

Plan SaaS product launches across owned, rented, and borrowed channels using the ORB framework.

2|Updated Mar 5, 2026
One-click install
npx skills add https://github.com/phuaky/pai-skills --skill launchstrategy
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: LaunchStrategy
Source: https://github.com/phuaky/pai-skills/tree/main/skills/LaunchStrategy
Command: npx skills add https://github.com/phuaky/pai-skills --skill launchstrategy

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Launch planning and orchestration for SaaS features and products, enabling teams to convert announcements into sustainable momentum and user adoption across multiple channels. It provides a repeatable, channel-aware framework to maximize attention, engagement, and conversion through the entire launch lifecycle.

Core Features & Use Cases

  • ORB framework for structuring owned, rented, and borrowed channels to maximize reach and control.
  • Five-phase launch approach (Internal Launch, Alpha Launch, Beta Launch, Early Access, Full Launch) with concrete activities, checklists, and signals to monitor.
  • Product Hunt and marketplace readiness guidance, landing pages, signup capture, and engagement strategies to drive early adoption.
  • Launch planning questions and alignment practices to ensure cross-functional readiness across teams.

Quick Start

Provide a five-phase launch plan for a new feature, including pre-launch, alpha, beta, early access, and full launch steps.

Frequently Asked Questions about LaunchStrategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan a SaaS product launch across multiple channels?

Plan a SaaS product launch by applying the ORB framework to structure owned, rented, and borrowed channels for maximum reach. This approach converts feature announcements into sustainable user adoption across your entire marketing mix.

What is the ORB framework for go-to-market launches?

The ORB launch framework structures your go-to-market strategy across owned, rented, and borrowed channels. It maximizes reach and control by organizing where and how you publish launch announcements to drive early adoption.

What are the phases of a feature release launch process?

The feature release launch process includes five phases: Internal Launch, Alpha Launch, Beta Launch, Early Access, and Full Launch. Each phase provides concrete activities, checklists, and signals to monitor for cross-functional readiness.

How do I prepare a Product Hunt launch for a new feature?

Prepare a Product Hunt launch by following marketplace readiness guidance, building dedicated landing pages, and implementing signup capture strategies. This drives early adoption and engagement momentum for your feature release.

What is the best way to capture waitlist signups for early access?

The best way to capture waitlist signups is by building dedicated landing pages with engagement strategies aligned to your early access phase. This ensures you monitor pre-launch signals and drive early adoption effectively.

When should I move from beta launch to full launch?

Move from beta launch to full launch after reviewing concrete signals and pre-launch checklists from your beta phase. Ensure cross-functional readiness and post-launch follow-up plans are fully aligned before the full release.