local-search-ads

To run Local Search Ads in the Google Maps local pack, link your claimed Google Business Profile to Google Ads, enable location assets, and launch a geo-targeted campaign using Search with Location Assets, Performance Max Local, or Local Campaigns.

Setting up local ads on Google Maps requires an active Google Ads account with campaigns, a claimed Google Business Profile, the GBP linked to Ads, and correctly configured location assets with local keyword targeting.

Use Google Maps ads when your organic local SEO rankings are insufficient to gain visibility, as Local Search Ads display your business details with a sponsored label directly inside the map pack and Maps search results.

The best way to improve local search ad performance across multiple locations is to optimize your Google Business Profile quality and ensure location asset data is accurately configured to enhance store-level visibility.

Yes, you can compare paid versus organic map pack presence by running Performance Max Local campaigns, which allows you to measure visibility and inquiries from nearby customers when organic rankings fall short.

Performance Max Local works with location assets to boost service-area visibility, enabling businesses to run geo-targeted campaigns inside Google Maps search results when organic local rankings are insufficient.