local-seo

Align GBP, NAP, area pages, and reviews for UK local search.

4|1|Updated Dec 21, 2025
One-click install
npx skills add https://github.com/Soborbo/claudeskills --skill local-seo-soborbo
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: local-seo
Source: https://github.com/Soborbo/claudeskills/tree/main/local-seo
Command: npx skills add https://github.com/Soborbo/claudeskills --skill local-seo-soborbo

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Local SEO for UK service businesses is often inconsistent across GBP, NAP, area pages, and reviews. This skill provides a structured approach to align these signals for improved visibility and conversions.

Core Features & Use Cases

  • GBP alignment and NAP consistency across website, GBP, and citations.
  • Area page strategy with 600+ word pages and local proofs to win local packs.
  • Review velocity and citation tracking to sustain rankings and trust signals.

Quick Start

Define primary_money_page and area pages, map GBP areas to website pages, and set up a review cadence.

Frequently Asked Questions about local-seo

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I align my GBP and NAP citations for UK local SEO?

Align your Google Business Profile and NAP citations for local SEO by matching your business name, address, and phone number exactly across your website and local directories. This consistency enforces trust signals for local pack visibility.

What is the best way to structure area pages to win local search rankings?

The best way to structure area pages for local search rankings is to create 600+ word pages featuring local proofs. This area page strategy targets specific service locations to improve local pack visibility and area coverage.

Why does local pack visibility require service page canonicalization?

Local pack visibility requires service page canonicalization to concentrate ranking signals and avoid duplicate content issues. Canonicalizing your primary money pages ensures search engines index the correct UK service URLs.

Can I target multiple service areas from a single UK business location?

Yes, you can target multiple service areas from a single location by mapping your GBP service areas to dedicated website pages. Service-area businesses use area page coverage and keyword ownership to dominate local search results.

How do I sustain local search rankings using review velocity?

Sustain local search rankings using review velocity by establishing a continuous review cadence. Regularly acquiring new customer reviews sustains trust signals and review velocity, which supports long-term GBP ranking stability.

Does local SEO work for both single-location and service-area businesses?

Local SEO works for both single-location and service-area businesses by tailoring area page mapping and GBP alignment to their specific model. Both business types use keyword ownership and local proofs to target local pack visibility.