What problem does it solve? Running a customer loyalty program requires coordinating points earning rules, tier promotions, birthday campaigns, and redemption reporting across disconnected spreadsheets and manual processes, making it hard to measure program ROI. ## Core Features & Use Cases - Points & Tier Management: Configure accrual rates (e.g., 1 point per $1) and manage Silver/Gold/Platinum tier progression with promote/demote operations. - Automated Triggers: Run birthday, anniversary, and re-engagement promotions with dry-run support before sending. - Redemption & ROI Analytics: Track redemption rates, points liability, active member percentage, and churn against targets like >30% redemption and >5x ROI. - Use Case: A retail manager runs a dry-run birthday trigger for a target date, reviews the 47 matched members, then queues a 2x points offer and later pulls a 30-day redemption report to verify the 34% redemption rate. ## Quick Start Ask the agent to list the current loyalty tiers and run a dry-run birthday promotion trigger for a specific date.