market-research

Conduct market research with competitive analysis, persona development, and TAM/SAM/SOM sizing.

145|36|Updated Feb 26, 2026
One-click install
npx skills add https://github.com/w95/awesome-claude-corporate-skills --skill market-research-w95
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: market-research
Source: https://github.com/w95/awesome-claude-corporate-skills/tree/main/04-marketing/market-research
Command: npx skills add https://github.com/w95/awesome-claude-corporate-skills --skill market-research-w95

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps businesses understand their market, competitors, and customers to make informed strategic decisions and identify new opportunities.

Core Features & Use Cases

  • Competitive Analysis: Map and analyze competitors' strengths, weaknesses, and market positioning.
  • Customer Persona Development: Create detailed profiles of target customers based on research.
  • Market Sizing: Calculate TAM, SAM, and SOM to quantify market opportunity.
  • Trend Analysis: Identify and evaluate emerging industry trends.
  • Use Case: A startup launching a new SaaS product can use this skill to understand who their main competitors are, what features customers value most, and how large the potential market is.

Quick Start

Conduct a competitive analysis for a new AI writing assistant tool.

Frequently Asked Questions about market-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I calculate market sizing using TAM, SAM, and SOM?

Market sizing calculates your Total Addressable Market, Serviceable Available Market, and Serviceable Obtainable Market to quantify the exact revenue opportunity. This skill provides frameworks to evaluate these metrics and map your potential market share.

What is the best way to conduct competitive analysis for a new product launch?

Competitive analysis maps competitors' strengths, weaknesses, and market positioning to inform your strategic decisions. This skill provides frameworks to systematically gather evaluation data and understand who your main rivals are before entering the market.

How do I create detailed customer personas based on market research?

Customer persona development creates detailed target customer profiles based on systematic research and survey design. This skill synthesizes insights to help you understand what features your audience values most.

Can I use this skill for trend analysis and identifying emerging industry opportunities?

Yes, trend analysis identifies and evaluates emerging industry trends to help you spot new market opportunities. The skill synthesizes these strategic insights to guide decision-making for your business growth initiatives.

Does this market research skill provide templates for survey design?

Yes, the skill provides structured templates and frameworks for survey design and data gathering. It helps you collect the precise evaluation data needed to build accurate customer personas and conduct comprehensive market research.