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market-segments

Identify and analyze 3-5 customer segments with JTBD and product fit.

Updated Apr 8, 2026
Search Tags:#go-to-market#segmentation#competition-analysis#market-opportunity#jtbd#customer-profiles#market-segments
One-click install
npx skills add https://github.com/martiraste-lgtm/claude-skills --skill market-segments-martiraste-lgtm
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: market-segments
Source: https://github.com/martiraste-lgtm/claude-skills/tree/main/pm-market-research-market-segments
Command: npx skills add https://github.com/martiraste-lgtm/claude-skills --skill market-segments-martiraste-lgtm

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Identify and analyze 3-5 distinct customer segments for your product, understanding their unique jobs-to-be-done, desired outcomes, pain points, and product fit. Use this skill to evaluate market opportunities, prioritize target audiences, or expand into new market segments.

Core Features & Use Cases

  • Define 3-5 non-overlapping segments based on behavioral, demographic, firmographic, and needs-based criteria.
  • Profile each segment with JTBD, pain points, desired outcomes, and product fit.
  • Assess size, growth, and competition to prioritize opportunities.
  • Use cases: market expansion, product targeting, TAM sizing and prioritization.

Quick Start

Provide 3-5 distinct customer segments for the given market, starting with segment names and key characteristics.

Frequently Asked Questions about market-segments

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I identify high-potential customer segments for my product?▼

To identify customer segments, define 3-5 non-overlapping groups using behavioral, demographic, firmographic, and needs-based criteria, then evaluate each segment's jobs-to-be-done and product fit.

What is the best way to size market opportunities for new target audiences?▼

The best way to size market opportunities is by profiling each segment to assess its total addressable market, growth rate, and competitive landscape, allowing you to prioritize the most viable targets.

How do I create customer profiles using jobs-to-be-done framework?▼

Create customer profiles by defining the jobs-to-be-done for each segment, mapping their specific pain points and desired outcomes, and evaluating how well your product fits those requirements.

Can I use market segmentation for expanding into new markets?▼

Yes, you can use market segmentation for market expansion by identifying distinct new segments, evaluating their unique needs and competitive landscape, and prioritizing them based on growth and product fit.

How many customer segments should I target for a go-to-market strategy?▼

You should target 3-5 distinct customer segments for a go-to-market strategy, ensuring they are non-overlapping and evaluated based on size, growth, and competitive landscape to maximize opportunity.

What criteria should I use to evaluate and prioritize target audiences?▼

Evaluate and prioritize target audiences using behavioral, demographic, firmographic, and needs-based criteria, assessing each segment's size, growth trajectory, and competitive landscape to determine overall market opportunity.

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