marketing-community

Design community strategies, launch playbooks, and engagement programs for online brand communities.

30|5|Updated Mar 6, 2026
One-click install
npx skills add https://github.com/gnoviawan/agentic-marketing --skill marketing-community
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing-community
Source: https://github.com/gnoviawan/agentic-marketing/tree/main/skills/marketing-community
Command: npx skills add https://github.com/gnoviawan/agentic-marketing --skill marketing-community

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Many brands and product teams struggle to design communities that deliver retention, advocacy, and product feedback because they lack a clear purpose, platform fit, onboarding flows, engagement programming, and measurable success criteria; this Skill provides a repeatable, strategic approach to avoid ghost towns and scale member-led ecosystems.

Core Features & Use Cases

  • Strategic Planning: One-line community promise, target member personas, SOSTAC-aligned community strategy documents and launch timelines.
  • Platform Selection & Setup: Decision framework and platform matrices for Discord, Slack, Circle, Skool, Facebook Groups, Reddit, and self-hosted forums with channel/space and role recommendations.
  • Launch & Growth Playbooks: Founding member recruitment, 100-day playbook, soft-launch procedures, and public launch week plans.
  • Engagement & Programming: Onboarding sequences, weekly/monthly rhythms, challenges, AMAs, events, recognition programs, and gamification frameworks.
  • Moderation & Safety: Published guidelines, escalation ladders, moderator training, AI moderation recommendations, and conflict resolution workflows.
  • Measurement & Reporting: Benchmarks, community health scoring, weekly dashboards, business impact metrics, and templated reports saved to brand workspaces.
  • Outputs & Deliverables: Ready-to-save files (community strategy, platform setup guides, engagement calendars, moderation guidelines, launch plans) organized under ./brands/{brand-slug}/campaigns/community/.

Quick Start

Use the marketing-community skill to audit a brand workspace or live community URL and produce a launch-ready community strategy document and 30-day engagement calendar.

Frequently Asked Questions about marketing-community

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a community launch playbook for a new brand platform?

A community launch playbook provides founding member recruitment plans, 100-day timelines, and public launch week procedures. You can generate these structured playbooks alongside platform-specific setup guides for Discord, Slack, or Circle to ensure a structured rollout.

What's the best way to choose a community platform for brand engagement?

Choosing a community platform requires a decision framework comparing Discord, Slack, Circle, Skool, and Reddit. You can generate platform matrices evaluating channel structures, role recommendations, and platform fit against your target member personas to determine the optimal space.

How do I design onboarding flows and engagement programs for online communities?

Designing onboarding flows and engagement programs involves creating onboarding sequences, weekly rhythms, and recognition systems. You can build engagement calendars and gamification frameworks that structure AMAs, events, and challenges to sustain member participation.

Can I generate moderation guidelines and safety policies for Discord or Slack groups?

Yes, you can generate moderation guidelines and safety policies for Discord or Slack groups. This includes creating published guidelines, escalation ladders, moderator training materials, AI moderation recommendations, and conflict resolution workflows to maintain community health.

How do I measure community health and track engagement metrics?

Measuring community health requires benchmarks, scoring systems, and business impact metrics. You can produce weekly dashboards and templated performance reports that track engagement metrics and provide data-driven health checks for your brand workspace.

Do I need a SOSTAC strategy document before starting community management?

A SOSTAC strategy document is not strictly required but highly recommended for community management. The skill reads SOSTAC context files to generate aligned community strategy documents, ensuring your launch timeline and one-line community promise match broader marketing objectives.