marketing-director

Synthesizes analytics, research, and operator feedback into weekly content direction.

16|Updated Mar 25, 2026
One-click install
npx skills add https://github.com/E-mmanuelM/brandcrew --skill marketing-director-e-mmanuelm
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: marketing-director
Source: https://github.com/E-mmanuelM/brandcrew/tree/main/agents/marketing_director
Command: npx skills add https://github.com/E-mmanuelM/brandcrew --skill marketing-director-e-mmanuelm

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Content pipelines generate scattered signals — post performance, niche research, operator feedback, agent failures — but no single agent connects them into strategy. This Skill reads all system intelligence and distills it into specific, actionable weekly direction for downstream content agents. ## Core Features & Use Cases - Performance Analysis: Parses LinkedIn post metrics (impressions, likes, comments, reposts) logged via Telegram and connects them back to idea types, hook styles, and topics. - Content Mix Balancing: Audits the last 4 weeks of drafts across opinion, how-to, and story formats, flagging any type exceeding 50% and recommending untried cross-niche formats. - Feedback-Driven Rule Updates: Detects patterns in operator image feedback (3+ similar notes) and updates brand-guidelines.md with concrete design refinements. - Use Case: Every week after research runs, the agent queries Supabase for fresh research, drafts, and feedback, then rewrites performance-patterns.md with directives like "this week MUST include a how-to using the 'I Tested This' format" and sends a Telegram summary. ## Quick Start Run bash agents/marketing_director/run.sh on the weekly planning day to synthesize all intelligence and update the content direction files.

Frequently Asked Questions about marketing-director

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I automate weekly content strategy from performance data?▼

Use a synthesis agent that queries post metrics, draft scores, and operator feedback from a database, then writes specific direction into a shared direction file. This Skill runs via cron after research and before ideation, updating performance-patterns.md weekly.

How to analyze LinkedIn post performance for content planning?▼

Parse operator-logged metrics (impressions, likes, comments, reposts) and cross-reference them with draft records to connect performance back to idea type, hook style, and topic category. Comments are treated as the most important engagement signal for LinkedIn.

Can this agent write or score content drafts?▼

No. The Marketing Director only synthesizes direction. Writing belongs to the Content Creator, scoring to the Content Editor, ideation to the Content Strategist, and research to dedicated research agents.

What data sources does the weekly synthesis require?▼

It requires Supabase tables (research_topics, content_drafts, content_ideas, agent_logs) plus local files: performance-patterns.md, content-gaps.md, cross-niche-formats.md, niche.md, content-boundaries.md, linkedin-playbook.md, and brand-guidelines.md.

When does the agent update brand guidelines?▼

Only when image feedback shows clear patterns of 3 or more similar operator notes. It adds refinements to DO NOT patterns or design rules in brand-guidelines.md, never removing existing style rules.