marketing-narrative

Brand voice defines your tone, terminology, and communication style consistently. This Skill generates a brand-voice.md artifact that captures your unique voice, positioning, and content patterns, ensuring messaging stays coherent across product launches, personal brands, and ongoing marketing efforts without requiring manual style guides.

Positioning articulates your unique value proposition and market alignment; content pillars are the core themes your messaging revolves around. This Skill produces both positioning.md and content-pillars.md artifacts from your Canvas inputs, giving you structured foundations for all content creation.

Yes. This Skill generates channel-agnostic content patterns stored in a patterns/ folder with templates and examples you apply across email, social, web, and product messaging. The patterns adapt your brand voice without requiring separate channel-specific guides.

Provide your Canvas inputs—target audience, value proposition, and brand essence—and this Skill produces brand identity and content-pattern artifacts upfront. You reference these artifacts throughout launch planning to maintain voice consistency across all GTM motions and communications.

This Skill requires Canvas inputs capturing your brand essence, audience, and positioning strategy. It validates these inputs exist before generating brand-voice.md, positioning.md, content-pillars.md, and a patterns/ folder with actionable content templates.