msp-brand

Applies consistent brand identity, visual style, and voice rules to MSP content.

75|17|Updated Jul 18, 2026
One-click install
npx skills add https://github.com/RTFM-IT-Services-LLC/msp-claude-skills --skill msp-brand-rtfm-it-services-llc
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: msp-brand
Source: https://github.com/RTFM-IT-Services-LLC/msp-claude-skills/tree/main/skills/msp-brand
Command: npx skills add https://github.com/RTFM-IT-Services-LLC/msp-claude-skills --skill msp-brand-rtfm-it-services-llc

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Managed service providers produce proposals, emails, flyers, decks, and social posts that drift in naming, colors, fonts, and tone. This Skill acts as the single source of brand truth so every piece of customer-facing or internal content stays consistent. ## Core Features & Use Cases - Identity & Naming Rules: Centralizes company name, legal name, tagline, contact details, and a standard email signature block used across all documents. - Visual Style System: Defines color palette tables with accessibility contrast guidance, typography roles with document fallbacks, and logo file usage rules with variant selection. - Voice & Tone Guide: Enforces a plain-English, jargon-free customer voice, an action-oriented internal register, and concrete writing rules such as the no-em-dash punctuation policy. - Use Case: Before drafting a cold outreach email or a proposal deck, load this Skill so the output uses your exact company name, tagline, contact line, and friendly expert tone instead of generic placeholder copy. ## Quick Start Fill in every placeholder in this Skill with your company details, then ask Claude to draft a branded one-page flyer for your MSP using your brand guidelines.

Frequently Asked Questions about msp-brand

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I keep MSP marketing content on brand?

Centralize your identity, colors, fonts, logo files, and voice rules in one brand skill, then load it before generating any content. Every document, email, and deck then inherits the same naming, palette, and tone automatically.

How do I set up this brand skill for my company?

Fill in every section top to bottom: identity, visual style, and voice. Replace all double-brace placeholder tokens with your real values, complete the color and typography tables, delete the example rows, and drop your logo files into the skill folder.

What color contrast ratio should brand text meet?

Body text should meet a contrast ratio of at least 4.5:1 against its background, while large headings can go to 3:1. Check text-on-primary and text-on-tint pairs specifically, since those combinations fail most often.

Which logo variant should I use in documents?

Default to the full color lockup wherever space allows. Use icon-only variants for favicons, avatars, and small spaces, and the grayscale version for black-and-white printing. Match the variant background to the surface it sits on.

When should I not use this brand skill?

Do not use it for website build or hosting tasks, which belong to a separate website setup skill. Also avoid sending any client-facing content until every placeholder token and example value has been replaced with your own.