What problem does it solve? Running sales for a managed IT services business requires consistent outreach emails, call scripts, objection responses, and negotiation guidance, which most technical MSP owners have never built. This Skill provides a complete MSP sales playbook with ready-to-adapt templates and reference frameworks. ## Core Features & Use Cases - Cold Outreach & Sequences: Generates 3-5 email prospecting sequences with subject lines, pain-point hooks, and breakup emails tailored to SMB buyers. - Call Scripts & Discovery: Produces word-for-word talk tracks built on a 15-question discovery framework covering background, pain, and goals. - Objection Handling & Negotiation: Supplies response playbooks for six common objections plus a post-proposal concession ladder (term ladder, onboarding waiver, re-scope) for counter-offers and lost-deal revival. - Use Case: A prospect counters your proposal asking for 10% off. The Skill walks you through the concession ladder, trading a longer term or onboarding waiver instead of discounting the monthly rate. ## Quick Start Ask the assistant to write a cold outreach email sequence for a 30-person accounting firm with no in-house IT staff.