path-to-conversion-analysis
CommunityAnalyze complex multi-touch conversion paths for informed advertising decisions.
Marketing & Sales#advertising analytics#conversion path analysis#multi-touch tracking#conversion insights#touchpoint analysis
Authorscumunna
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This Skill helps users understand the multi-touch path to conversion, providing insights into the sequence and effectiveness of ad interactions leading to conversions. It addresses queries about conversion paths, touchpoints, time to conversion, and assists.
Core Features & Use Cases
- Conversion Path Analysis: Analyze the sequence of ad interactions leading to conversions.
- Touchpoint Tracking: Determine the number of touchpoints required for conversion and identify the most common paths.
- Time Lag Analysis: Measure the time from the first exposure to conversion.
- Assisted Conversions: Understand the impact of upper-funnel and mid-funnel media on conversions.
- Use Case: When a user wants to understand the effectiveness of different ad channels in driving conversions over a given period.
Quick Start
Analyze the multi-touch path to conversion for the 'example_campaign' campaign.
Dependency Matrix
Required Modules
dv360-measurement-and-attributiondv360-reportingga4-conversion-pathsads-data-hub
Components
scriptsreferencesassets
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: path-to-conversion-analysis Download link: https://github.com/scumunna/programmatic-skills/archive/main.zip#path-to-conversion-analysis Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
Agent Skills Search Helper
Install a tiny helper to your Agent, search and equip skill from 620,000+ vetted skills library on demand.