platform-benchmarks-and-specs

What problem does it solve?

This Skill gives a fast reference for ad format specs, character limits, minimum budget guidance, and benchmark bands so teams can answer platform-setup questions without hunting through multiple docs.

Core Features & Use Cases

• Exact ad format lookup: Find dimensions, aspect ratios, file-size limits, duration caps, and character limits for Google, Meta, LinkedIn, TikTok, Microsoft, and Amazon placements.
• Benchmark interpretation: Judge CTR, CPC, CPM, CVR, ROAS, and ACOS against directional bands by platform and industry bucket.
• Pre-upload validation: Check whether an asset is likely export-ready before launch, including placement-specific safe zones and budget sanity checks.
• Use Case: A media buyer needs to know whether a vertical Meta Stories asset is the right size and whether last week’s CTR is average or weak, and this Skill provides the exact reference quickly.

Quick Start

Use this skill to check the exact spec and benchmark band for a TikTok In-Feed video campaign before you upload or judge performance.