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pm-competitive-analysis

Identify and analyze competitors to inform product decisions.

Updated Aug 27, 2026
Search Tags:#positioning#product-management#market-research#competitive-analysis#strategic-insights#competitor-benchmarking
One-click install
npx skills add https://github.com/kirillshilin/instructions --skill pm-competitive-analysis
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: pm-competitive-analysis
Source: https://github.com/kirillshilin/instructions/tree/main/obsolete/dotgithub/skills/pm-competitive-analysis
Command: npx skills add https://github.com/kirillshilin/instructions --skill pm-competitive-analysis

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Helps product teams systematically evaluate competitors, map market landscape, and derive strategic implications to guide decision-making and positioning.

Core Features & Use Cases

  • Build a feature comparison matrix across a defined competitive set.
  • Analyze competitor positioning and identify unclaimed opportunities.
  • Produce strategic implications and recommended actions for product roadmaps.

Quick Start

Compare your product with key competitors to identify gaps and strategic moves.

Frequently Asked Questions about pm-competitive-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a competitive analysis matrix for product management?▼

To build a competitive analysis matrix, you map a defined competitive set across key features to identify gaps and strategic moves. This process extracts positioning insights to produce a structured strategic brief for product roadmaps.

What is the best way to map the market landscape for strategic insights?▼

Mapping the market landscape involves analyzing competitor positioning across the competitive set to derive strategic implications. This reveals unclaimed opportunities and guides product decision-making and positioning.

How does competitor benchmarking inform product positioning?▼

Competitor benchmarking informs product positioning by evaluating competitor features and identifying unclaimed market opportunities. It translates market research findings into recommended actions for your product roadmap.

Can I use this for win/loss reviews and strategic brief preparation?▼

Yes, you can use it for win/loss reviews and strategic brief preparation. The workflow maps the landscape, builds feature matrices, and extracts insights to satisfy these specific product management tasks.

Do I need prior market research data to identify competitors and analyze gaps?▼

You need a defined competitive set to start identifying and analyzing competitors. The Skill systematically evaluates these competitors to build a feature comparison matrix and produce strategic implications.

What limitations exist when deriving strategic implications from a feature comparison matrix?▼

The strategic implications derived from a feature comparison matrix depend heavily on the defined competitive set. Limitations arise if the mapped landscape lacks comprehensive market research or excludes key positioning data.

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