pmf-strategy

Analyze user feedback with the Sean Ellis 40% Test to measure product-market fit.

872|122|Updated Feb 26, 2026
One-click install
npx skills add https://github.com/kostja94/marketing-skills --skill pmf-strategy
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: pmf-strategy
Source: https://github.com/kostja94/marketing-skills/tree/main/skills/strategies/launch/pmf
Command: npx skills add https://github.com/kostja94/marketing-skills --skill pmf-strategy

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps users validate and measure Product-Market Fit (PMF), preventing costly premature scaling and ensuring a product truly meets market needs.

Core Features & Use Cases

  • PMF Measurement: Utilizes the Sean Ellis 40% Test to quantify PMF.
  • Problem Validation: Differentiates between "painkiller" (essential) and "vitamin" (nice-to-have) product types.
  • Use Case: A startup founder is unsure if their new app has traction. They use this skill to analyze user survey data and determine if they've achieved PMF, guiding their decision on whether to scale marketing efforts or iterate on the product.

Quick Start

Use the pmf-strategy skill to assess product-market fit for a new mobile application.

Frequently Asked Questions about pmf-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I measure product-market fit for my startup?

Differentiating between a painkiller and a vitamin product helps validate if your offering is essential or just a nice-to-have. This classification identifies whether your product solves a critical problem, which is a key signal for achieving true product-market fit.

How do I use the Sean Ellis 40% Test to validate my product?

The Sean Ellis 40% Test validates your product by analyzing user survey data to see if at least 40% of users would be very disappointed without it. This metric directly quantifies your product-market fit signals before you scale.

When should I iterate on my product versus scaling marketing efforts?

You should iterate on your product versus scaling marketing based on product-market fit signals. If PMF measurements like the Sean Ellis Test indicate weak traction, you iterate; if strong, you scale to avoid premature scaling failures.

What are common failure points in startup product development?

Common failure points in startup product development include premature scaling and building optional vitamin products instead of essential painkillers. Validating product-market fit early prevents these costly mistakes by ensuring the product meets actual market needs.

Can I assess product-market fit for a new mobile application?

Yes, you can assess product-market fit for a new mobile application by evaluating user feedback through the Sean Ellis 40% Test. This analysis guides your decision on whether to iterate the app or scale marketing efforts.