positioning-and-pitch

Community

Translate product positioning into winning pitches.

Authortomaszstaniak
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill helps you define product positioning (for whom you win, against which alternatives, and why) and turn it into pitches that land with executives, partners, and buyers.

Core Features & Use Cases

  • Five-component positioning: map competitive alternatives, unique capabilities, differentiated value, best-fit customers, and market category into one coherent story.
  • Positioning quality scoring: diagnose whether your positioning and pitch are missing clarity, specificity, or defensible differentiation.
  • Two-phase pitch model: build pitches using Setup (market insight + alternatives + “perfect world”) followed by Follow-Through (introduction, differentiated value, proof, objection handling, and the ask).
  • Common failure modes & fixes: detect generic “value prop” claims, category framing mistakes, and disconnects between positioning and roadmap decisions.

Quick Start

Use the positioning-and-pitch Skill to rewrite your product story as a Setup/Follow-Through pitch by grounding it in your five positioning components.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

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Please help me install this Skill:
Name: positioning-and-pitch
Download link: https://github.com/tomaszstaniak/pm-ai-skills/archive/main.zip#positioning-and-pitch

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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