What problem does it solve? Writing a press release that journalists actually read requires strict adherence to news structure, regional style guides, and media-specific conventions. This Skill guides an AI agent through a complete PR writing workflow, from identifying the news angle to delivering a publication-ready release. ## Core Features & Use Cases - Type-Specific Templates: Covers product launches, funding rounds, partnerships, crisis communications, earnings, M&A, executive hires, awards, events, and open source milestones, each with mandatory elements and annotated templates. - Regional and Media Adaptation: Applies style guides (AP, AFP, dpa, PA), dateline formats, regulatory requirements, and optimal send times for regions worldwide, plus adaptations for print, wire, broadcast, social, and trade press. - Quality Enforcement: Enforces inverted pyramid structure, 25-35 word leads answering 5W1H, banned-phrase elimination, third-person discipline, and 'said'-only attribution. - Use Case: Announce a $45M Series B round led by Sequoia and receive a complete release with investor quote, metrics, double-checked style rules, plus a journalist email pitch with subject line variants. ## Quick Start Ask the agent to write a press release for your announcement, providing the news, company details, spokesperson, target region, and media format.