What problem does it solve?
Companies often struggle to choose the right price points, tier structures, and value metrics, leading to lost revenue or poor market fit.
Core Features & Use Cases
- Pricing Framework Guidance: Explains the three pricing axesâpackaging, metric, and price pointâand how to balance them.
- Value Metric Selection: Helps pick metrics such as perâseat, usageâbased, or flatâfee that align with customer value.
- Tier Structuring: Provides templates for goodâbetterâbest tier designs, including feature gating and usage limits.
- Research Methods: Offers detailed steps for VanâŻWestendorp, MaxDiff, and willingnessâtoâpay surveys.
- Price Increase Checklist: Lists signals and strategies for raising prices safely.
- Pricing Page Best Practices: Covers layout, psychology tricks, and copy considerations for higher conversion.
Use Case Example: A midâmarket B2B SaaS founder wants a threeâtier plan that maximizes ARR while staying competitive; the skill guides them through market research, metric choice, tier differentiation, and page copy.
Quick Start
Help me design a threeâtier pricing model for my B2B SaaS product targeting midâmarket customers.