product-brief-coach

Coaches users through creating, updating, and validating product briefs via structured conversation.

52.5k|6.0k|Updated Apr 13, 2025
One-click install
npx skills add https://github.com/bmad-code-org/BMAD-METHOD --skill product-brief-coach
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: product-brief-coach
Source: https://github.com/bmad-code-org/BMAD-METHOD/tree/main/web-bundles/product-brief-coach
Command: npx skills add https://github.com/bmad-code-org/BMAD-METHOD --skill product-brief-coach

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Turning a raw product idea into a brief that survives scrutiny is hard: assumptions go unexamined, differentiators get invented, and the result reads like a filled template rather than a real story. This Skill facilitates a coached conversation that draws the brief out of the user, pressure-tests assumptions, and produces an honest, right-sized product brief ready to feed a downstream PRD.

Core Features & Use Cases

  • Three intent modes: Create a new brief through discovery, Update an existing brief against a change signal, or Validate a brief with honest, line-cited critique.
  • Canvas-based drafting: Builds the brief section by section in a live Canvas with a companion Addendum for rejected alternatives, decisions, and supporting depth, plus Mermaid diagrams and HTML comparison tables.
  • Web-verified research: Verifies time-sensitive facts like market landscape, comparables, and regulatory state via web search instead of stale training data.
  • Use Case: A founder with a vague SaaS idea opens the coach, dumps their notes, chooses the coaching path, and walks away with a 1-2 page brief where every inferred claim is tagged with [ASSUMPTION] for review.

Quick Start

Install the Skill as a Gemini Gem or ChatGPT Custom GPT by uploading SKILL.md as knowledge and pasting the persona instructions, then start a conversation describing your product idea.

Frequently Asked Questions about product-brief-coach

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a product brief with an AI coach?

Start a session and share any source material you have, such as memos, decks, or prior briefs. The coach runs a discovery phase, then offers a fast path with tagged assumptions or a section-by-section coaching path that drafts the brief into Canvas.

How do I install the Product Brief Coach as a Custom GPT or Gemini Gem?

Create a new Gem or GPT, upload SKILL.md as a knowledge file, and paste everything below the paste boundary in INSTRUCTIONS.md into the instructions field. For ChatGPT, enable Web Browsing so market and competitive facts can be verified.

Can the coach update or critique an existing product brief?

Yes. Update mode reconciles an existing brief with a change signal and surfaces conflicts before editing. Validate mode returns an honest critique citing specific lines without rewriting unless you ask.

What are the limitations of using a chat coach for market research?

The coach verifies time-sensitive facts via web search but is not suited for deep research like full market sizing or exhaustive competitive teardowns. For that depth, it recommends dedicated market or domain research tools.

Can I change the persona of the product brief coach?

Yes. Edit the [persona] block in the instructions to swap the default Mary persona for an alternative like Iris, or invent your own. The facilitation protocol in SKILL.md stays the same regardless of voice.