What problem does it solve?
This skill helps teams create and maintain a centralized product marketing context document to avoid repeating foundational information across marketing tasks and campaigns. It also ensures a single source of truth for product positioning, audience definitions, and messaging that other skills can reference.
Core Features & Use Cases
- Auto-draft and auto-manage a product marketing context from existing codebases, README, landing pages, pricing pages, and other materials.
- Check for an existing context at .agents/product-marketing-context.md (and migrate from .claude if present) to consolidate references.
- Structured collection of sections (Product Overview, Target Audience, Personas, Problems & Pain Points, Competitive Landscape, Differentiation, Objections, Switching Dynamics, Customer Language, Brand Voice, Proof Points, Goals) that lightweight marketing teams can complete collaboratively.
- Use across marketing tasks to ensure consistent messaging and faster onboarding for new team members.
Use cases include bootstrapping new GTM programs, aligning teams on audience and messaging, and maintaining an up-to-date context as the product evolves.
Quick Start
Initiate a new project by auto-drafting or detailing a product marketing context and save the final document at .agents/product-marketing-context.md for use by all marketing skills.