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product-marketing

Create a centralized product marketing context document with 12 standardized sections.

Updated Mar 17, 2026
Search Tags:#positioning#product marketing#audience research#context setup#marketing alignment#marketing workflows
One-click install
npx skills add https://github.com/fianchettogianni/my-marketing-skills --skill product-marketing-fianchettogianni
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: product-marketing
Source: https://github.com/fianchettogianni/my-marketing-skills/tree/main/skills/product-marketing
Command: npx skills add https://github.com/fianchettogianni/my-marketing-skills --skill product-marketing-fianchettogianni

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill eliminates the repetitive work of re-explaining your product, target audience, and positioning for every individual marketing task, ensuring all marketing work is aligned, consistent, and built on shared foundational context.

Core Features & Use Cases

  • Centralized Context Document: Creates a single .agents/product-marketing.md file that all other marketing skills automatically reference for product, audience, and positioning details.
  • Flexible Setup Workflows: Supports auto-drafting context from existing codebase and marketing materials, or walking through 12 standardized sections conversationally from scratch.
  • Adaptable to Any Product: Automatically skips non-applicable sections (e.g., B2B-only personas for B2C products) and accommodates early-stage products with sparse information.
  • Use Case: For a team running SEO audits, CRO tests, and copywriting projects, this skill ensures every task uses the same consistent product and audience context without manual repetition.

Quick Start

Ask the skill to set up your product marketing context for your new B2B SaaS customer feedback platform, and it will guide you through creating the shared context document for all your marketing workflows.

Frequently Asked Questions about product-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I maintain consistent product positioning across multiple marketing workflows?▼

Centralized product marketing context eliminates repetitive foundational information sharing by creating a single reference document of product overview, target audience, and positioning details for all marketing workflows.

What is the best way to set up audience research context for B2B and B2C marketing tasks?▼

Audience research context is established by capturing target audience details, competitive landscape, and customer language into 12 standardized sections within a centralized marketing context document for B2B and B2C products.

Can I auto-draft marketing alignment context from an existing codebase and marketing materials?▼

Marketing alignment context can be auto-drafted from existing codebases and marketing materials, or built conversationally from scratch, automatically skipping non-applicable sections like B2B-only personas for B2C products.

Does centralized product marketing context work for early-stage products with sparse information?▼

Centralized product marketing context accommodates early-stage products with sparse information by adapting the 12 standardized sections to available data, ensuring marketing alignment without requiring complete product documentation.

How do I stop re-explaining product positioning and customer language for every SEO and copywriting task?▼

A shared context document stores product positioning, customer language, and proof points at a local file path, allowing SEO, CRO, and copywriting skills to automatically reference the same foundational data without manual repetition.

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