What problem does it solve? Marketing texts, campaigns, and comparisons often lack a shared, verified foundation: positioning, target audiences, objections, and proof points are scattered, invented, or inconsistent. This Skill builds a single project-level product marketing context that clearly separates verified facts from vendor claims and assumptions. ## Core Features & Use Cases - Structured Context Document: Captures product, ICP, buying group, jobs-to-be-done, switching dynamics, alternatives, positioning, objections, customer language, proof points, and goals in .agents/product-marketing.md. - Evidence Classification: Labels every statement as verified fact, customer evidence, internal claim, hypothesis, or unknown, with source, date, and scope. - DACH Adaptation: Handles German/Austrian/Swiss specifics including formal vs. informal address, EUR and VAT representation, date formats, and legal review flags. - Use Case: Before writing website copy for a B2B SaaS product, run this Skill to audit existing materials, draft a positioning context with evidence labels, and produce a prioritized list of gaps requiring customer research. ## Quick Start Create a product marketing context for this project based on the README and public pricing page, marking which claims are verified and which are assumptions.
