public-relations

Create media lists and draft pitches for journalist outreach.

2|Updated Jun 28, 2026
One-click install
npx skills add https://github.com/AureliusIvan/ai-geo-by-ivan --skill public-relations-aureliusivan
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: public-relations
Source: https://github.com/AureliusIvan/ai-geo-by-ivan/tree/main/skills/public-relations
Command: npx skills add https://github.com/AureliusIvan/ai-geo-by-ivan --skill public-relations-aureliusivan

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This skill solves the challenge of navigating earned media, helping founders and teams secure press coverage, manage journalist outreach, and execute effective PR strategies without wasting time on ineffective mass-pitching.

Core Features & Use Cases

  • Proactive Pitching: Build high-quality media lists and craft pitches that journalists actually open.
  • Reactive Newsjacking: Identify trending stories and inject your brand's unique perspective to gain visibility.
  • Inbound Press Requests: Efficiently monitor and respond to journalist queries on platforms like HARO and Qwoted.
  • Use Case: Use this skill to research journalists covering your specific niche, score their fit, and draft a data-backed pitch for an upcoming product milestone.

Quick Start

Use the public-relations skill to help me build a targeted media list of 20 journalists who cover AI infrastructure and draft a pitch for our latest research report.

Frequently Asked Questions about public-relations

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is the best way to build a targeted media list for journalist pitching?

The best way to build a targeted media list for journalist pitching is to research reporters covering your specific niche, score their fit for your story, and structure the results in documentation for proactive outreach.

How do I execute newsjacking to gain earned media coverage?

To execute newsjacking for earned media, you identify trending stories relevant to your industry and inject your brand's unique perspective to capture visibility through reactive media outreach.

Can I manage inbound press requests from platforms like HARO using this workflow?

Yes, you can manage inbound press requests from platforms like HARO and Qwoted by monitoring journalist queries and structuring your responses to efficiently secure earned media coverage.

Does PR strategy for SaaS products require browser-based research tools?

Yes, PR strategy for SaaS products requires access to browser-based research tools to gather journalist information, build media lists, and conduct the outreach necessary for earned media.

How do I draft a data-backed pitch for a product milestone?

To draft a data-backed pitch for a product milestone, you research journalists covering your niche, score their fit, and craft a tailored pitch highlighting your unique data or research report.