What problem does it solve?
This Skill eliminates guesswork when planning and optimizing referral, affiliate, or word-of-mouth strategies by providing a structured playbook that starts with checking any existing product marketing context and collects the right data before proposing a program.
It ensures you make decisions with accurate context, align incentives with product fit, and cover launch through optimization without ever forgetting to ask the user the right questions.
Core Features & Use Cases
- Context-first questioning: Catalogs program type, customer segments, current traction, and budget before designing a solution so you never duplicate known details.
- Program design & differentiation: Clarifies when to run referral versus affiliate programs, maps out referral loops and incentive structures, and points to concrete examples plus tool guides for affiliates.
- Optimization, launch, and measurement: Offers launch checklists, tactics to boost participation, email or nurture templates, fraud prevention tips, and success metrics for B2B and B2C programs.
Quick Start
Ask the referral-program skill to design a double-sided referral loop that rewards both referrers and referred customers after a milestone moment in your SaaS product.