What problem does it solve?
It transforms raw qualitative research (interview transcripts, field notes, diaries, and observation logs) into themes, patterns, insight statements, and design-ready artifacts that teams can act on.
Core Features & Use Cases
- Affinity mapping (KJ method) to cluster observations into emergent themes without forcing pre-existing categories.
- Empathy mapping to translate patterns into participant-facing understanding (Say/Think/Do/Feel).
- Jobs-to-be-done synthesis to articulate functional, emotional, and social jobs surfaced by the corpus, plus persona drafting when patterns are stable.
- Insight statement writing that connects observation + interpretation + implication so the output is usable for problem framing and ideation.
- Research verification discipline: themes trace back to specific cards/observations and preserve enough specificity to be falsifiable.
Quick Start
Use the research-synthesis skill to cluster a set of qualitative research notes into 3–7 themes, then write 3 actionable insight statements that include the observation, interpretation, and implication.