rmbc-copy-audit

Audit marketing copy against the RMBC framework and calculate severity-based scores with formatted scorecards.

13|5|Updated Mar 20, 2026
One-click install
npx skills add https://github.com/stefan-georgi/dtc-copywriting-skills --skill rmbc-copy-audit
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: rmbc-copy-audit
Source: https://github.com/stefan-georgi/dtc-copywriting-skills/tree/main/skills/rmbc-copy-audit
Command: npx skills add https://github.com/stefan-georgi/dtc-copywriting-skills --skill rmbc-copy-audit

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

It identifies gaps and weaknesses in marketing copy by applying the RMBC framework, providing a clear score and actionable fixes.

Core Features & Use Cases

  • Structured Checklists for Research, Mechanism, Brief, and Copy dimensions.
  • Severity‑based Scoring with rewrite, major fix, and minor fix categories.
  • Formatted Scorecard including total score, grade, and top recommendations.
  • Workspace Integration to align with existing RMBC research and brief phases.
  • Telemetry & Upgrade Handling for continuous improvement.

Quick Start

Run the rmbc-copy-audit skill on your draft to receive a scored audit and improvement suggestions.

Frequently Asked Questions about rmbc-copy-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit marketing copy against the RMBC framework?

To audit marketing copy against the RMBC framework, you input your draft text and optional context to receive a formatted scorecard with dimension scores, a total grade, and severity-based recommendations for actionable fixes.

What is the RMBC copy audit framework used for?

The RMBC copy audit framework is used to identify gaps and weaknesses in marketing drafts across Research, Mechanism, Brief, and Copy dimensions, providing a structured checklist to evaluate quality and calculate a severity-based score.

Can I use the RMBC audit on different types of marketing drafts like emails and landing pages?

Yes, you can use the RMBC audit on various marketing drafts including ads, emails, landing pages, VSLs, and advertorials. The framework applies structured checklists to evaluate copy quality and output actionable fixes.

How do I get a copywriting scorecard with actionable recommendations?

You get a copywriting scorecard with actionable recommendations by submitting your draft copy into the RMBC audit process, which calculates dimension scores, assigns a total grade, and highlights required rewrites or major and minor fixes.

What is the best way to score ad copy quality before publishing?

The best way to score ad copy quality is applying the RMBC audit framework, which evaluates drafts against structured checklists to generate a formatted scorecard, grade, and severity-based recommendations for improvement.

Are there limitations to using an automated copy audit for marketing drafts?

An automated copy audit evaluates text inputs against the RMBC framework's structured checklists to identify weaknesses, but it requires your draft copy and optional context to generate accurate dimension scores and severity-based fixes.