search-ad-keyword-architect

Integrate competitor SEO keywords, reviews, Reddit discussions, and site content into a structured paid search keyword framework.

1.1k|200|Updated Mar 2, 2026
One-click install
npx skills add https://github.com/gooseworks-ai/goose-skills --skill search-ad-keyword-architect-gooseworks-ai
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: search-ad-keyword-architect
Source: https://github.com/gooseworks-ai/goose-skills/tree/main/skills/composites/search-ad-keyword-architect
Command: npx skills add https://github.com/gooseworks-ai/goose-skills --skill search-ad-keyword-architect-gooseworks-ai

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Deep keyword research for paid search by analyzing competitor SEO keywords, review language, Reddit/community terminology, and existing site content to build a robust keyword architecture: branded vs non-branded, funnel stage mapping, match type recommendations, and estimated competition tiers. Use before building a Google Ads campaign or to audit an existing one.

Core Features & Use Cases

  • Competitor SEO keyword mining to surface high-potential terms.
  • Review language and community-term mining to capture buyer phrasing.
  • Site content audit to map keywords to pages and gaps.
  • Generate a structured keyword architecture with funnel stages, intent buckets, and match-type guidance.
  • Use Case: Prepare a keyword strategy before launching a paid search campaign or audit an existing keyword list.

Quick Start

Run a keyword research workflow to generate a structured keyword architecture for a paid search campaign.

Frequently Asked Questions about search-ad-keyword-architect

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a keyword architecture for a paid search campaign?

Building a keyword architecture involves mining competitor SEO keywords, review language, and community terminology to generate a structured framework with branded vs non-branded terms, funnel-stage mapping, and match-type recommendations for Google Ads.

What is the best way to map competitor keywords to a paid search funnel?

Mapping competitor keywords to a paid search funnel requires analyzing competitor domains and Reddit discussions to categorize terms by intent buckets and funnel stages, producing a structured output of ad groups and negative keyword strategies.

Can I use community terminology from Reddit to improve my keyword research?

Yes, you can use community terminology from Reddit discussions to improve keyword research by capturing actual buyer phrasing and review language, which helps surface high-potential terms for your paid search campaigns.

How do I separate branded vs non-branded keywords for a Google Ads audit?

Separating branded vs non-branded keywords for a Google Ads audit requires ingesting existing site content and competitor domains to structure your keyword universe into distinct intent buckets with specific match-type guidance.

Does keyword research for software and marketing spaces require negative keyword strategies?

Yes, keyword research for software and marketing spaces requires a negative keyword strategy to filter irrelevant traffic, which is delivered alongside your keyword universe and ad group structure during the architecture building process.