seo-sxo

Identify page-type mismatches between a target URL and SERP expectations.

Updated May 5, 2026
One-click install
npx skills add https://github.com/rothwellmawela-cyber/CoexSEO --skill seo-sxo-rothwellmawela-cyber
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: seo-sxo
Source: https://github.com/rothwellmawela-cyber/CoexSEO/tree/main/skills/seo-sxo
Command: npx skills add https://github.com/rothwellmawela-cyber/CoexSEO --skill seo-sxo-rothwellmawela-cyber

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

SXO identifies page-type mismatches between a target URL and SERP expectations by analyzing SERP signals, taxonomy, and user intent to align content strategy with what Google rewards.

Core Features & Use Cases

  • SERP backwards analysis to classify dominant page types and content formats
  • Persona-based scoring across multiple audience segments to surface gaps
  • User-story derivation from signals to inform content and structure improvements
  • Gap analysis and prioritized actions to close alignment gaps
  • Optional wireframe guidance based on SERP expectations and identified mismatches

Quick Start

Invoke an SXO analysis with a target URL and optional keyword to receive a SERP-aligned report and prioritized actions.

Frequently Asked Questions about seo-sxo

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is SERP intent alignment and how does it fix page-type mismatches?

SERP intent alignment matches your URL's page type to dominant formats Google rewards. It fixes page-type mismatches by analyzing SERP signals, deriving user stories, and scoring personas to close content strategy gaps.

How do I audit a URL for SERP alignment using SXO signals?

You audit a URL for SERP alignment by invoking an SXO analysis with a target URL and optional keyword. The process classifies dominant page types from related searches, ads, and PAA blocks, then outputs a gap score with prioritized actions.

When do I need to perform a SERP backwards analysis for content strategy?

You need SERP backwards analysis when a target URL underperforms in SEO audits or UX optimization. It classifies dominant page types and content formats across blogs, product pages, and service pages to surface alignment gaps.

Can I use persona scoring to improve UX optimization for service pages?

Yes, persona scoring improves UX optimization by evaluating audience segments against derived user stories. It surfaces content and structure gaps specific to service pages, producing a calculated SXO gap score for targeted improvements.

What's the best way to prioritize actions after identifying content mismatches?

The best way to prioritize actions is using the generated SXO gap score and gap analysis. This approach ranks actionable recommendations and optional wireframe guidance based on identified SERP expectation mismatches.

Why does my page-type mismatch cause poor SERP rankings despite good content?

A page-type mismatch causes poor SERP rankings because your content format conflicts with dominant SERP expectations. Analyzing taxonomy, SERP signals, and user intent reveals why Google rewards competitors over your structurally misaligned URL.