seo-sxo

Diagnose SERP-driven SXO gaps and generate a wireframe plan in SXO-REPORT.md.

116|28|Updated Apr 24, 2026
One-click install
npx skills add https://github.com/seranking/seo-skills --skill seo-sxo-seranking
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: seo-sxo
Source: https://github.com/seranking/seo-skills/tree/main/skills/seo-sxo
Command: npx skills add https://github.com/seranking/seo-skills --skill seo-sxo-seranking

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Diagnoses why a page fails to rank by reading the SERP, inferring the page type Google rewards for the target keyword, scoring the candidate page across multiple personas, and recommending a winning wireframe.

Core Features & Use Cases

  • SERP-driven diagnosis: reads the top SERP to infer the dominant page-type pattern Google rewards for the target keyword.
  • Persona scoring: evaluates the candidate page against four personas (Skimmer, Researcher, Buyer, Validator) to quantify SXO strength.
  • Wireframe recommendations: generates a targeted wireframe and a remedial plan when the page type mismatches or aligns with the dominant pattern, delivered via SXO-REPORT.md.
  • End-to-end data integration: utilizes SERP data, AIO context, page signals from WebFetch, and optional Firecrawl data to ground recommendations in real-world SERP patterns.

Quick Start

Trigger the seo-sxo skill with a target URL and keyword, then review the SXO-REPORT.md to begin wireframing a winning page.

Frequently Asked Questions about seo-sxo

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I diagnose why my page is not ranking in the top 10 SERP results?

Diagnose SERP ranking gaps by analyzing top-10 results to identify the dominant page-type pattern Google rewards, then compare it against your candidate page to pinpoint mismatches. This reveals whether your content structure aligns with what search engines currently favor for your target keyword.

How does persona scoring work for SXO analysis?

Persona scoring evaluates your candidate page across four distinct user personas—Skimmer, Researcher, Buyer, and Validator—to quantify overall SXO strength. This method highlights specific user experience and content gaps that prevent your page from fully satisfying varied search intents.

What is a SERP-driven wireframe recommendation for SEO?

A SERP-driven wireframe recommendation provides a targeted structural plan for your page based on the dominant page-type patterns found in top-ranking results. It generates a remedial blueprint delivered in an SXO-REPORT.md file to help you build a winning page layout.

Do I need SE Ranking MCP endpoints to run an SXO gap analysis?

Yes, performing an SXO gap analysis requires access to SE Ranking MCP endpoints like DATA_getSerpResults and DATA_getAiOverview to retrieve real SERP data. It also uses WebFetch and optional Firecrawl integration to gather page signals from top-ranking winners.

Can I use SERP analysis to fix a page type mismatch?

Yes, by reading the top SERP results to infer the dominant page type Google rewards, the analysis identifies when your page type mismatches the expected pattern. It then generates a remedial wireframe plan to realign your content structure with search engine preferences.

What is the best way to align my content with Google's AI Overview and top SERP patterns?

Align content by integrating SERP data, AI Overview context, and live page signals from top-ranking competitors to ground your optimization strategy. This approach ensures your wireframe recommendations reflect real-world search patterns and AI-driven content expectations.