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shine-persona-build

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Build precise buyer personas that convert.

Marketing & Sales#marketing#persona#jobs-to-be-done#objections#customer-insights#buyer#pains
AuthordiShine-digital-agency
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Build a buyer persona by defining role, seniority, 3 jobs-to-be-done, top pains, gains, and objections, plus where they hang out, enabling targeted messaging and product decisions.

Core Features & Use Cases

  • Role-based persona templates to standardize buyer profiles.
  • JTBD, pains, gains, and objections mapping for strategic positioning.
  • Buying committee relationships and content channels guidance for outreach.
  • Output: a structured 1-page persona document suitable for marketing, product, and sales teams.
  • Use Case: create a persona for a new SaaS offering to tailor messaging and feature priorities.

Quick Start

Gather role and seniority data, research 3 jobs-to-be-done, top pains, gains, and objections, then generate a concise 1-page buyer persona.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: shine-persona-build
Download link: https://github.com/diShine-digital-agency/SHINE-Code-System/archive/main.zip#shine-persona-build

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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