skills.rest
tomasvmassano
tomasvmassanoCOMMUNITY
Explore all skills by this author →
GitHub

social-content

Create and optimize multi-platform social content strategies and assets.

Updated Apr 5, 2026
Search Tags:#engagement#social-media#content-creation#platform-strategy#social-content#content-repurposing#posting-schedule
One-click install
npx skills add https://github.com/tomasvmassano/secondlayer-offer-builder --skill social-content-tomasvmassano
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: social-content
Source: https://github.com/tomasvmassano/secondlayer-offer-builder/tree/main/app/knowledge/skills/social-content
Command: npx skills add https://github.com/tomasvmassano/secondlayer-offer-builder --skill social-content-tomasvmassano

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Social content creation, scheduling, and repurposing can be time-consuming and error-prone. This skill provides structured guidance to craft engaging content, schedule it for multiple platforms, and repurpose assets efficiently.

Core Features & Use Cases

  • Pillar-based strategy development, 3-5 content pillars aligned with audience and goals.
  • Hook formulas, post templates, and content repurposing system to maximize reach.
  • Platform-specific guidance and templates for LinkedIn, Twitter/X, Instagram, TikTok, and Facebook.
  • Scheduling, engagement routines, analytics focus, and optimization workflow.

Quick Start

Write a pillar-backed LinkedIn post using a story or contrarian template and schedule it for next week.

Frequently Asked Questions about social-content

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a multi-platform social media content strategy?▼

Repurpose social content by using a structured system of hook formulas and post templates to adapt existing assets across LinkedIn, Twitter/X, Instagram, TikTok, and Facebook, maximizing reach without recreating material from scratch.

What's the best way to schedule social media posts across different platforms?▼

The best way to schedule social media posts is applying a structured workflow that aligns posting schedules with platform-specific guidance and engagement routines, ensuring content reaches audiences at optimal times across multiple networks.

Can I use content pillars to organize social media creation for multiple platforms?▼

Hook formulas are structured templates designed to capture attention immediately at the start of social media posts. They work by applying proven narrative patterns, such as story or contrarian frameworks, to maximize audience engagement across platforms.

Does this approach provide specific templates for LinkedIn and TikTok content creation?▼

Yes, this approach provides specific templates for both LinkedIn and TikTok content creation, offering platform-specific guidance that adapts your core content pillars and hook formulas to match the unique formatting and engagement styles of each network.

Related Skills

Explore More Content & Communication Skills→
inz-brasilinz-brasil
5

brand-strategy

Create a detailed social media brand strategy with positioning, tone, visuals, and messaging guidelines.

Community
Intermediate
AdawoduAdawodu

marketing-social-media-strategist

Develop and execute cross-platform social media strategies for LinkedIn and Twitter.

Community
Advanced
bingran-youbingran-you
3

social-listening

Automate Xiaohongshu social listening for brand mentions, trends, and sentiment analysis.

Community
Advanced
AffitorAffitor
595

content-pillar-atomizer

Analyze a pillar article and generate platform-native micro-content pieces.

Official
Advanced