specialized-healthcare-marketing-compliance

Reviews healthcare marketing content against Chinese advertising and medical regulations.

2|Updated Apr 7, 2026
One-click install
npx skills add https://github.com/30eggis/walwal-harness --skill specialized-healthcare-marketing-compliance-30eggis
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: specialized-healthcare-marketing-compliance
Source: https://github.com/30eggis/walwal-harness/tree/main/HR-Resource/specialized-healthcare-marketing-compliance
Command: npx skills add https://github.com/30eggis/walwal-harness --skill specialized-healthcare-marketing-compliance-30eggis

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Healthcare marketing in China operates under strict regulations like the Advertising Law, Medical Advertisement Management Measures, and PIPL, where a single non-compliant phrase can trigger fines, ad takedowns, or criminal liability. This Skill reviews marketing content across pharmaceuticals, medical devices, medical aesthetics, health supplements, and internet healthcare to flag violations before publication. ## Core Features & Use Cases - Content Compliance Review: Checks marketing copy against prohibited terms (absolute claims, efficacy guarantees, patient endorsements) and provides compliant alternative wording. - Sub-sector Regulatory Guidance: Covers prescription vs OTC drug promotion rules, medical device classification tiers, medical aesthetics before-and-after photo bans, and health supplement Blue Hat requirements. - Platform Rule Interpretation: Explains content review mechanisms for Douyin, Xiaohongshu, and WeChat, plus data privacy obligations under PIPL for patient information. - Use Case: A medical aesthetics clinic drafts a Douyin campaign. Use this Skill to scan the copy for appearance-anxiety language and before-and-after imagery, then receive a risk rating and compliant rewrite suggestions. ## Quick Start Review this healthcare marketing copy for compliance with Chinese advertising regulations and flag any violations with suggested alternatives.

Frequently Asked Questions about specialized-healthcare-marketing-compliance

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I check healthcare advertising compliance in China?▼

Healthcare advertising compliance in China requires verifying content against the Advertising Law, Medical Advertisement Management Measures, and sector-specific rules. This Skill reviews copy for prohibited claims, missing review certificates, and improper endorsements, then assigns a risk rating with compliant alternatives.

What words are prohibited in Chinese medical advertising?▼

Prohibited terms include absolute claims like "complete cure" or "100% effective", guarantee promises like "refund if ineffective", patient testimonials, and efficacy comparisons with competitors. Medical aesthetics ads additionally cannot create appearance anxiety or use before-and-after photos.

Can prescription drugs be advertised online in China?▼

Prescription drugs are strictly prohibited from mass media advertising in China, including TV, internet, and social platforms. They may only appear in designated medical and pharmaceutical professional journals, and covert promotion through popular science articles or patient stories is also banned.

Does Xiaohongshu allow medical aesthetics marketing content?▼

Xiaohongshu places healthcare content under whitelist management and requires professional certification for medical institutions and physicians. Medical aesthetics diaries with before-and-after comparisons, prescription drug recommendations, and unverified remedies are prohibited on the platform.

What are the penalties for healthcare marketing violations in China?▼

Penalties range from fines of 200,000 to 1 million yuan for unreviewed medical ads, up to 50 million yuan or 5% of annual revenue for illegal processing of patient sensitive personal information under PIPL. Critical violations like public prescription drug advertising can also trigger criminal liability.