What problem does it solve? Writing conversion copy that is specific, proof-backed, and free of AI boilerplate is hard to do consistently in one pass. This Skill produces landing sections, email, microcopy, buttons, headlines, and CTAs with verifiable claims, then scores the draft against a 70-point Ship Gate before delivery. ## Core Features & Use Cases - Conversion Copywriting: Generates page copy, GitHub docs copy, email, and social posts using persuasion frameworks (AIDA, PAS, Before-After-Bridge, JTBD, StoryBrand) matched to reader temperature and buyer persona. - A/B Variant Generation: Produces 3 headline variants (outcome-led, problem-led, mechanism-led), 2+ CTA variants, and 3 email subject variants for high-stakes copy. - Quality Gates: Runs an anti-slop pass via the suede-deslop method and scores every draft on a 70-point Ship Gate (directness, rhythm, trust, specificity, authenticity, density, search/AI readability) with advisory ship verdicts. - Use Case: Ask for a hero section and CTA for a product launch page; receive labeled headline variants, a scored draft, and claims flagged for verification. ## Quick Start Use suede-copy to write a hero section, subhead, and primary CTA for my product landing page, with three headline variants and a Ship Gate score.
