testing-business-ideas

What problem does it solve?

Testing ideas before building by providing a disciplined path to validate desirability, feasibility, and viability through experiments and evidence-driven decision-making.

Core Features & Use Cases

• Structured hypothesis design with Test Cards
• Learning Cards to capture results and next steps
• Assumptions Map prioritization to focus on riskiest bets
• Comprehensive experiment library covering discovery and validation techniques
• Guidance materials in references/ directory

Quick Start

Write a testable hypothesis in the format "We believe [customer segment] will [action] because [reason]" and design a Test Card to validate it before running a discovery experiment.