ua-campaign

Plan and optimize paid mobile app acquisition campaigns across ad channels.

Updated Apr 3, 2026
One-click install
npx skills add https://github.com/lapaixkemsdortshlee-svg/AyitiMarket --skill ua-campaign-lapaixkemsdortshlee-svg
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ua-campaign
Source: https://github.com/lapaixkemsdortshlee-svg/AyitiMarket/tree/main/.agents/skills/ua-campaign
Command: npx skills add https://github.com/lapaixkemsdortshlee-svg/AyitiMarket --skill ua-campaign-lapaixkemsdortshlee-svg

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps you plan, launch, and optimize paid user acquisition campaigns for mobile apps when you need more installs, better efficiency, and clearer growth decisions.

Core Features & Use Cases

  • Channel Selection: Recommends the right mix of Apple Search Ads, Meta, Google UAC, TikTok, and other channels based on budget and goals.
  • Campaign Structure: Outlines practical account, campaign, ad set, keyword, and creative setups for install-focused acquisition.
  • Performance Optimization: Guides bidding, negative keywords, audience expansion, creative refreshes, and KPI tracking across CPI, CPA, ROAS, and LTV.
  • Use Case: Use it to build a launch-ready UA plan for a new app, then refine budgets and creative based on early install and revenue performance.

Quick Start

Share your monthly budget, target CPI or ROAS, current LTV, target audience, target countries, and app category so I can build a paid UA plan.

Frequently Asked Questions about ua-campaign

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan paid user acquisition campaigns for mobile apps?

To optimize paid user acquisition campaigns, adjust bidding strategies, apply negative keywords, expand audiences, and refresh creatives based on install performance. This Skill guides KPI tracking across CPI, CPA, ROAS, and LTV to improve efficiency.

What is the best way to allocate budget across Meta and Apple Search Ads for app installs?

Budget allocation across Meta and Apple Search Ads depends on your monthly budget and target CPI. This Skill recommends the right channel mix and outlines practical campaign, ad set, and keyword setups to maximize install-focused acquisition.

Can I use Google UAC and TikTok for a new app launch?

Yes, you can use Google UAC and TikTok for a new app launch. This Skill helps you build a launch-ready paid UA plan, then refines budgets and creative based on early install and revenue performance across these platforms.

How do I optimize ROAS and LTV for mobile install campaigns?

Optimizing ROAS and LTV for install campaigns requires continuous performance tracking and creative refreshes. This Skill provides optimization guidance for bidding and audience expansion to ensure campaigns meet your LTV constraints.

Do I need to know my target CPI before starting paid UA?

Yes, providing your target CPI or ROAS, current LTV, target audience, target countries, and app category is required. Sharing these inputs allows the Skill to build a tailored paid user acquisition plan for your specific goals.