what-if

Compares side-by-side budget scenarios with ROI projections and deltas across channels.

726|123|Updated Feb 11, 2026
One-click install
npx skills add https://github.com/indranilbanerjee/digital-marketing-pro --skill what-if
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: what-if
Source: https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/what-if
Command: npx skills add https://github.com/indranilbanerjee/digital-marketing-pro --skill what-if

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Enables rapid comparison of multiple budget allocations to inform strategic marketing decisions.

Core Features & Use Cases

  • Side-by-side comparisons across 2-4 budget variants
  • Lightweight ROI projections with ramp and diminishing returns
  • Quick decision support for planning meetings and stakeholder reviews
  • Uses brand context baseline to calibrate scenario projections

Quick Start

Provide 2-4 named scenarios with budgets and ROI assumptions, then run the what-if analysis to see side-by-side projections.

Frequently Asked Questions about what-if

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I compare marketing budget scenarios side-by-side?

To compare marketing budget scenarios side-by-side, provide 2 to 4 named budget variants with ROI assumptions. The tool outputs side-by-side projections with deltas against a baseline for rapid decision-making.

What is the best way to evaluate ROI and risk for different channel allocations?

Evaluating ROI and risk for channel allocations requires applying point-estimate projections with ramp and diminishing returns. This approach calculates potential returns across 2 to 4 variants to guide strategic choices.

Can I use my brand context baseline to calibrate budget scenario projections?

Yes, you can use brand context baseline to calibrate budget scenario projections. The analysis accepts a named baseline from brand context to ground its lightweight ROI projections for accurate comparisons.

How many budget variants can I compare in a single scenario analysis?

You can compare 2 to 4 budget variants in a single scenario analysis. The tool processes these named allocations to output a side-by-side comparison showing deltas and projected ROI.

Does the scenario comparison account for diminishing returns on marketing spend?

Yes, the scenario comparison accounts for diminishing returns on marketing spend. It implements point-estimate projections that factor in both ramp periods and diminishing returns to evaluate potential ROI accurately.