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account-research

Synthesize web search results with CRM data for sales intelligence.

23.4k|2.8k|Updated Jan 23, 2026
Search Tags:#sales intelligence#lead generation#prospecting#company research#CRM integration#account research
One-click install
npx skills add https://github.com/anthropics/knowledge-work-plugins --skill account-research-anthropics
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: account-research
Source: https://github.com/anthropics/knowledge-work-plugins/tree/main/sales/skills/account-research
Command: npx skills add https://github.com/anthropics/knowledge-work-plugins --skill account-research-anthropics

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps sales professionals quickly gather essential information about companies and individuals, enabling more informed and personalized outreach.

Core Features & Use Cases

  • Company Overview: Get details on what a company does, its size, industry, and recent news.
  • Key People Identification: Find leadership team members and their contact information (if available).
  • Prospect Qualification: Identify hiring signals, tech stack, and prior relationship history to gauge fit.
  • Use Case: Before a sales call, use this Skill to research a prospect's company, identify their main challenges from recent news, and find the best person to contact.

Quick Start

Research the company "Acme Corporation" and identify their key decision-makers.

Frequently Asked Questions about account-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I research a company for pre-call sales preparation?▼

To research a company for pre-call sales preparation, synthesize web search results to gather sales intelligence on company size, industry, recent news, and key decision-makers.

What is sales intelligence for prospect qualification?▼

Sales intelligence for prospect qualification involves identifying hiring signals, analyzing a company's tech stack, and reviewing prior relationship history to gauge fit and inform outreach strategy.

Can I use CRM integration to enrich company research data?▼

Yes, you can use optional CRM integration and enrichment tool data alongside web search results to extract structured data and synthesize actionable insights for lead generation.

What's the best way to find key decision-makers during account research?▼

The best way to find key decision-makers during account research is to synthesize web search results with enrichment data to identify leadership team members and available contact information.

Does prospecting with this approach work for identifying hiring signals?▼

Prospecting with this approach works for identifying hiring signals by synthesizing web search results to evaluate company growth, tech stack changes, and overall prospect qualification fit.

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