ads-budget

Analyzes ad spend and recommends budget allocation using the 20/70/10 rule.

1|Updated Feb 2, 2026
One-click install
npx skills add https://github.com/samChang72/custom-skills --skill ads-budget-samchang72
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads-budget
Source: https://github.com/samChang72/custom-skills/tree/main/claude-config/skills/ads-budget
Command: npx skills add https://github.com/samChang72/custom-skills --skill ads-budget-samchang72

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires ads-references, and includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill simplifies ad spend management by providing strategic analysis and recommendations for budget allocation and bidding strategy across multiple ad platforms.

Core Features & Use Cases

  • Budget Allocation Analysis: Evaluates spend distribution and identifies campaigns to scale or pause.
  • Bidding Strategy Review: Analyzes bidding strategy appropriateness and adjusts based on performance data.
  • Scaling Readiness: Assesses campaigns ready for increased budget.
  • Kill List Assessment: Identifies underperforming campaigns to pause.

Quick Start

Use the ads-budget skill to analyze my current ad spend distribution and provide recommendations.

Frequently Asked Questions about ads-budget

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I optimize ad spend across multiple platforms?

Optimize ad spend by analyzing current budget distribution and bidding strategy using the 70/20/10 rule to identify which campaigns to scale or pause.

What is the 3x Kill Rule for ad campaigns?

The 3x Kill Rule assesses underperforming campaigns by identifying those failing to meet performance benchmarks, allowing you to pause them and reallocate budget.

When should I scale my ad budget using the 20% scaling rule?

Apply the 20% scaling rule when scaling readiness analysis confirms a campaign is profitable, increasing the budget incrementally to maintain ROI optimization.

Do I need ad platform data access to analyze bidding strategy?

Yes, reviewing bidding strategy appropriateness and adjusting based on performance data requires direct access to your ad platform data and industry benchmarks.

How do I review budget allocation for underperforming ads?

Evaluate spend distribution across campaigns to generate a kill list assessment, identifying underperforming ads to pause and freeing up budget for high ROI optimization.